Miami University Dance Team

As Marketing Officer of the Miami University Dance Team, I was responsible for maintaining the physical and digital presence of the team through social media, website, apparel, and event materials. I planned, managed, and created content for all social media accounts, including Instagram, Facebook, TikTok, and YouTube. Under my management, the team experienced a 72% increase in Instagram followers, 300% increase in TikTok followers, and 3,230% increase in TikTok likes (April 2022 - April 2024). I photographed our team during football and basketball gamedays and also designed apparel for the team, family, and fans.